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Senior PR Account Manager

James Burch.

My superpowers are:

My superpower is: As well as writing the perfect press release for any event, announcement or deal, I have the ability to sell-in any story to gain maximum exposure for our clients, and pride myself on the relationships I have developed with journalists.

James is a dynamic Senior PR Account Manager at Jayne Moore Media who is involved in the delivery of multiple PR campaigns. James takes a positive, proactive approach with media that delivers results and enhances the profile of the companies he represents.

With an in-depth knowledge of consumer and business press, James is an expert at connecting our clients stories to key journalists, locally, regionally and nationally. He has achieved major successes including over 300 pieces of coverage for the Lantern Co in broadsheet press in the UK and abroad, and securing major coverage for the Royal announcement and Royal visit for Albert Dock.

Joining the company in May 2017, as a PR Assistant, this creative and committed young man progressed to PR Account Executive in just eight months and after three years working for the company progressed further to PR Junior Account Manager. During his time with the company James has landed coverage in the USA for international artist Mackenzie Thorpe and has been the campaign lead for Sefton Park Palm House.

James works closely with the rest of the PR team to help achieve strategic objectives and ensure clients news is shared as widely as possibly across industry outlets, local press and national publications.

Before PR, James studied a three-year BA Hons Sports PR & Journalism degree at Staffordshire University, graduating top of his class with a 1st class degree. During this time he established a monthly national football magazine which is stocked by retailers across the country.

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